It would probably take around $30 billion to build the infrastructure needed to give all the people in the world access to clean drinking water. Sounds like a lot of money! Not really if you think about the fact that around $90 billion is spent every year on bottled water...I suspect a big percent of which is probably in Italy. Are you a bottled water drinker? Did you ever take a moment to think about why you would need to pay for something that is essential to life? Imagine paying for "clean air"? Does that sound ridiculous? To me it does. As does the fact that most supermarkets in Italy usually have a whole aisle selling only water. Imagine another aisle selling "clean air" at different prices, with different labels, different brand images, different tastes. This documentary talks about how corporate interests are slowly turning one of the world's most abundant natural resources, fundamental to life, into one giant money-making machine. I hope the film has as much of an impact on you as it did for me.
5 Comments
Roberta
13/12/2011 11:43:39 pm
Italians like bottled water.
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Hi Roberta,
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Max
19/12/2011 05:51:52 pm
Sincerely, I am also a consumer of bottled water because at my home there is much limestone in tap water.But now near my house is under construction "the water house", where is possible pick up mineral water whit and without gas.So I'll give my little contribution to safeguard this precious resource.
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Federica
21/12/2011 05:32:56 pm
Although there is the crisis we live in a rich area of the world but we often forget the great fortune that we have.
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Roberto
15/1/2012 10:21:46 pm
Everybody thinks that natural resources, like water or air, don’t have limits in availability: but this way of thinking is not more valid nowadays.
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